Archive for December 2009

It’s a New Year

I’ve heard many people say that they will be glad when this year is over; well, it pretty much is and, I agree, it’s been a tough one. But before we sigh in relief, let’s remember some of what we’ve learned in 2009: We learned that we are a lot tougher than we thought we…

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Great Read

I haven’t even finished it but I am ready to recommend Think Big, Act Small as a great read for business owners. It’s a quick cure for “executivitis” and arrogance. The book chronicles the best practices of a number of market beating companies (yes, they beat the Good to Great companies) and you will be…

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5 Things That Will Create Jobs

Here are some things that can be done to help create jobs: 1. Stop extending unemployment benefits and reduce them back to the short-term bridge they were meant to be. 2. Forgive the Title XII loans that the states have had to take from the Treasury to cover unemployment extensions and are now paying back…

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Gaining or Retaining

It takes six times as much effort and investment to gain a new customer than it does to retain and expand an existing customer. So why is most of our effort focused on new sales (important) and not customer satisfaction (vital)?

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Friendly Customers

Why is it that airline customers are friendlier and more efficient than airline personnel? Inquiring minds want to know. Actually, it’s not just airlines (that happens to be the experience du jour). I would posit several reasons: 1. They don’t like people 2. They are bonuses on how many people they can make speak first…

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